A Focus on Product Excellence
We give shape to customers’ ideas
and deliver doses of delight.
At Trustlex, in addition to developing our own products for retail, we develop, manufacture,
and wholesale OEM products. As a small-scale enterprise, we believe that the only way forward is product excellence.
To achieve excellence, we prioritize the following:
• Employing a wide range of knowledge and experience that gives rise to an organic integration of ideas to create niche products that we develop and manufacture
• Staking our ground in the marketplace on one-of-a-kind products
• Fast and flawless production with responsive follow-up service
In Japan alone, over 99% of companies are small and medium-sized enterprises.
Only 5% survive a full decade in business. About 70% operate in debt, and over 20,000 businesses go bust every year.
Combined with a declining population, our society is not looking very hearty.
Survival and growth are not easy. Only those enterprises that can win the support of customers, that earn their approval, have their future ensured.
As a small enterprise ourselves, the way forward depends on that kind of support,
so we place the customer’s benefit above all else and take consistent steps to improve our manufacturing and retail operations.
A focus on product excellence is how we approach our mission—to give shape to customers’ ideas and deliver doses of delight.